Product seals and their significance for purchasing behavior
In today’s world of product overabundance, consumer trust plays a decisive role in the purchasing process. Product seals have established themselves as important orientation aids that create trust and can influence purchasing behavior. But what significance do these seals actually have?
The following information and statistics show why product seals play a crucial role in the purchasing decision for a product.
Added value
60% of customers consider seals to be a meaningful additional source of information.
Quality
“A product with a seal is better than one without a seal.”
Purchase intent
As soon as a product is awarded a seal, purchase intent increases by 5%.
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A seal has a positive effect on the product and the manufacturer.
Trust
68% of customers trust seals that include additional information.
Promote your success
Manufacturers whose products have been awarded within a comparison on Vergleich.org are permitted to advertise the award on their website and in all online and offline media. Use is also permitted on product packaging, at the point of sale, and in press releases. You are also welcome to integrate the seal into your social media.
What fees apply for using the Vergleich.org seal?
1 year minimum term
for 1,090,-
2 year minimum term
for 1,899,-
3 year minimum term
for 2,749,-
